Home » Radiothon nets more than $415,000 in the fight against pediatric cancer
January 18, 2005 – Texas Children’s Hospital
by Laura Frnka
On Dec. 16, 21-year-old Caleb received his last round of chemotherapy for treatment of Ewing’s sarcoma in front of a live audience of 250,000 Houstonians. Tears and cheers were shared throughout the city and inside Texas Children’s Cancer Center®, which had been transformed into The New 93Q Country studio broadcasting the Cure Kids Cancer Radiothon.
The New 93Q Cure Kids Cancer Radiothon was filled with special moments like the one pictured above. DJ Johnny Ray (left), patient Caleb and DJ Cactus Jack celebrate the 21-year-old’s final round of chemotherapy for treatment of Ewing’s sarcoma.
As a result, Houston radio listeners helped to raise almost a half a million dollars to cure kids cancer at Texas Children’s Hospital last month during The New 93Q Cure Kids Cancer Radiothon.
“We would like to thank the Houston community and our listeners for their participation and support of this incredible event,” said Caroline Devine, regional vice president and market manager of Cox Radio-Houston. “The success of the radiothon went above and beyond all of our expectations. We were all so impressed by the courage of the patients, the dedication of the physicians and the strength of the families who came forward to share their stories in the face of such incredible odds.”
In total, the radiothon raised $415,324 for Texas Children’s Hospital. It also resulted in 2,294 new donors.
“The radiothon demonstrated the generous spirit of Houstonians,” said Dr. David Poplack, director of Texas Children’s Cancer Center. “The cost of conducting research in the fight against pediatric cancer is extraordinary. Although we receive significant federal funding, it is not nearly enough to get the job done. We are increasingly dependent on the generosity of those eager to help us continue progress in treating childhood cancer.”
In addition, several Houston-area merchants supported the event through donations of food, lodging, photography and patient gifts.
“The success of the radiothon could not have been possible without the generosity of our sponsors,” said Bee Dickson, director of development for Texas Children’s Hospital. “The response from them was absolutely overwhelming. We are indebted to them for their support of such an incredible cause.”
Carrabba’s Italian Grill, Cindy Crofford Photography, Crowne Plaza Medical Center Hotel, Dominos Pizza, Bob Eisenman, Firehouse Copy, Ted Freyer, Kohl’s, McDonald’s, New York Bagels, Papa John’s Pizza, Randalls Food Market, Rice Epicurean Markets, Starbucks, the French Corner and Witt’s Catering were among the sponsors of the event.